The River Tree | Danny Chan
  • WELCOME
  • WRITING
    • DENTAL COPYWRITING
    • DENTAL BLOG PACKAGES
    • FEATURE ARTICLES
  • ONE STOP MARKETING
  • BLOG
  • CONTACT
    • BOOKING

​Elite Sportsman to Elite Dentist

10/1/2019

 
PictureDr Brendan Nasser, Practice Principal, Toowong Dental Group
It is not what or who you know but who you are known as that truly matters. That is my salient, if enlightened, takeaway chatting with Brendan Nasser, a former Australian international Rugby Union player (or “wallaby”) and dentist for more than 30 years. 
 
By Danny Chan
 
What was intended to be a hindsight piece celebrating an individual’s sporting achievements dovetailed by an illustrious dental career – Brendan was one of two partners who both recently sold Toowong Dental Group (TDG) to Ekera Dental – became somewhat of a raison d'etre for enduring success.
 
The track that I was originally advancing effectively derailed when I assumed Dr Nasser’s Brisbane surgery walls must be plastered with Rugby Union memorabilia featuring shots of him and old teammates in action. Considering one of the initial founding TDG members also played rugby for Queensland, it was an easy assumption – I mean if any surgery in Australia deserves Rugby-infused decor, surely this was it. 
 
“My rugby days are well in the past. Lest I be accused of boastfulness, I’m reluctant to put up any photos (on the walls of the surgery),” he deadpans. “In fact, that’s the last thing I’d want to do.”
 
Not to be misconstrued as a snub, Dr Nasser quickly adds that he would not be the least perturbed by anyone broaching the subject – he frequently trades rugby and other sports-related banter with patients – it’s only the aggrandizement path that he steers clear of. In any case, he reckons more than half of his patients already know about his sporting background.
 
Dr Nasser was a dental undergraduate at University of Queensland (1986) when he started playing for Queensland Reds. He went on to play 21 games for the Australian Wallabies including 10 test matches as a backrow forward from 1988 to 1992, while plying a dental career in the public sector. This was followed by a 6-year playing and coaching career at the University of Oxford in the UK while he completed a Masters of Studies in Politics and international Relations (1992-1998). 
 
Rather than indulge my fascination about him going from pro sportsman to dental surgeon, Brendan says it wasn’t uncommon in those days to find white-collar professionals playing for the Rugby Union. Besides dentists, fellow moonlighters at the Rugby Union included medical doctors, accountants and lawyers. 
 
Harder to downplay, though, is the fact that Brendan belonged to the legendary squad that helped Australia lift the coveted Rugby World Cup in 1991. The only other time the silverware made it home was at the 1999 Rugby World Cup.
 
Not one to relive glory days, Brendan deftly diverts my attention to the importance of preparing a safety net for what follows after. Being a dentist, he says, has provided him a challenging, fulfilling and financially rewarding career – though admittedly, inextricably intertwined with his sporting persona.
 
It was Dr Gil Shearer, he interjects, who recommended him to become a Practice Partner at Toowong Dental Group when an opportunity arose in 1998. Dr Shearer, a Specialist Endodontist at the time, is TDG’s Co-Founder – and former Queensland rugby player back in the 1960s.
 
“Although he was a player before my time, we had a rugby connection. You can’t deny that my rugby profile would have helped in my relationship with Gil.”
 
Brendan mentions another connection that helped paved his professional career, regarding his co-authorship of a series of clinical papers on the role of dental mouthguards in the prevention of sports injury – a subject matter that effectively melded his twin passions. The writing gig was made possible through the papers’ other co-author, Dr Pat Chapman, who is also Brendan’s lecturer at the University of Queensland Dental School and someone whom he considers a life mentor.
 
Dr Nasser’s healthy relationship quotient became more conspicuous as the conversation turns to the recent sale of his practice. Asked why he and his practice partner (Dr Brendan Guthrie) decided on Ekera Dental, the dentist lets on that compared with the other six corporates on his broker’s list, Ekera Dental’s Executive Chairman and Managing Director, Dr Tony Coulepis, was easily “the most relatable and responsive” to their queries.
 
“For the owner of a mid-sized aggregator with around 25 practices, Ekera Dental’s boss was down-to-earth enough to personally discuss terms with a prospective seller.”
 
“From the start, Tony would say that Ekera is a ‘non-corporate corporate’. I have since found that to be a fitting description.”
 
Unlike other firms that tend to corporatize the clinic’s branding and micromanage day-to-day affairs, Dr Nasser says Ekera Dental pretty much leaves them status quo. As one of the two partners who have remained as Practice Principals, Brendan appreciates the autonomy to continue running TDG and treating patients the way he has been for the last 21 years.
 
The practice aggregator is also famous for providing a seamless transition – no name/ signage change or big announcement – such that the existing dentist-patient relationship continues uninterrupted. In fact, that’s the whole idea, and Brendan couldn’t agree more.
 
“That’s arguably the most important thing!” he asserts. “Any disruption to the long-standing relationship can only be detrimental to the longevity of the dental practice.”
 
“For all intents and purposes, patients should continue to see TDG as the same trusted 50-year-old practice in the Western suburbs of Brisbane.”
 
For his part, Dr Nasser remains committed to the high clinical and service standards that TDG is known for. No plans for a semi-retired lifestyle, the 55-year-old stresses:
 
“I’ve always preferred to work than take days off. Right now, I’m very focused on meeting the practice and patient needs, and also the financial goals, even as I serve out the rest of my contracted tenure with Ekera Dental in the years to come.”
 
It may be a stretch but I see a common thread emerging from our conversation. From his enviable camaraderie forged in the crucible of competitive sports to his selection criteria for a practice buyer to his unwavering loyalty to patients and strong work ethic, Brendan is someone who is committed to healthy and successful relationships.
 
Like the watermark of his success, it’s faintly perceptible but if you look closely enough, you’ll see life’s stamp of approval on it. In subtle ways, it speaks to the grit and stamina of a professional athlete and veteran dentist – not to mention husband and father of four kids, aged 12 to 22.  
 
If there were anything aspirational to draw from Brendan’s success, it would not be his rugby, clinical or even people skills – though they are impressive. Neither is it about his ability to cultivate lifelong relationships that will somehow pay back in the distant future. 
 
His success story reminds us of a tried and true saying with regards to the way we treat the people around us: It defines who we are, and what we’re ultimately made of.
 
 



Comments are closed.

    The
    ​Dental Blog Writer

    Danny Chan | Dental Blog Writer

    Danny Chan

    Danny is founder of The River Tree, a Multimedia Company based in Melbourne that provides Quality Content & Digital Marketing Services to Dental Professionals across Australia and New Zealand.

    ​Danny Chan is also the Managing Editor of Dental Resource Asia, a digital news and information platform for dental teams across the APAC region.

    RSS Feed

    View my profile on LinkedIn

    Archives

    December 2023
    November 2023
    October 2023
    September 2023
    August 2023
    July 2023
    June 2023
    May 2023
    April 2023
    March 2023
    February 2023
    January 2023
    December 2022
    November 2022
    October 2022
    September 2022
    May 2022
    April 2022
    March 2022
    February 2022
    January 2022
    December 2021
    November 2021
    October 2021
    September 2021
    August 2021
    July 2021
    June 2021
    May 2021
    April 2021
    March 2021
    February 2021
    January 2021
    October 2020
    September 2020
    August 2020
    July 2020
    June 2020
    May 2020
    April 2020
    March 2020
    February 2020
    January 2020
    December 2019
    November 2019
    October 2019
    September 2019
    August 2019
    June 2019
    May 2019
    April 2019
    March 2019
    January 2019
    December 2018
    November 2018
    October 2018
    September 2018
    August 2018
    July 2018
    June 2018
    May 2018
    March 2018
    February 2018
    January 2018
    December 2017
    November 2017
    October 2017
    September 2017
    August 2017
    July 2017
    June 2017
    May 2017
    April 2017
    March 2017
    February 2017
    January 2017
    December 2016
    November 2016
    October 2016
    September 2016
    August 2016
    July 2016
    June 2016
    May 2016
    April 2016
    March 2016
    February 2016
    January 2016
    December 2015
    November 2015
    August 2015
    July 2015
    June 2015
    May 2015
    March 2015
    October 2014
    September 2014
    July 2014
    January 2014
    October 2013
    September 2013
    August 2013
    July 2013
    April 2013
    November 2012
    September 2012
    July 2012
    April 2012
    February 2012
    November 2011
    October 2011
    September 2011
    August 2011
    July 2011
    June 2011
    April 2011
    February 2011
    January 2011
    December 2010
    November 2010
    October 2010
    September 2010
    August 2010
    July 2010
    June 2010
    May 2010
    April 2010
    February 2010
    December 2009
    November 2009
    October 2009
    August 2009
    July 2009
    June 2009
    February 2009
    December 2008
    November 2008

    Categories

    All
    Dental Business
    Dental Fitouts
    Dental Laboratory
    Dental Plant Room
    Dental Software
    Dental Technology
    Dental Workflow & Efficiencies
    Funnies
    Interesting
    Video Production

    RSS Feed